LowVig.com is not a well-known sportsbook, in part because it does not aggressively market its service.
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Instead, it is known as a ‘reduced-juice sportsbook.’ For new sports bettors, this means they charge less to book your action than a normal sportsbook.
Backed by the BetOnline.ag group of companies and recently on the acquisition path by picking up the player base of BetVegasVic.com in early 2012, LowVig.com has continued to gain strength in the market.
With its ‘simply better value’ mantra, LowVig.com expects to attract intermediate players who understand the value as well as bigger bettors. At its core, LowVig.com charges you $105 to book a $100 bet on your favorite, while most other shops charge you $110 or more. What they do NOT do:
• Spend large amounts on expensive advertising campaigns.
• Blow revenue on expensive affiliate deals.
• Hold expensive promotions.
Check out LowVig.com today and see how a no-frills, low-cost sportsbook is supposed to operate.